Atsec is a vendor-independent, multi-national IT security consulting company. The company sought to better understand its competitors and establish an industry benchmark in the security management space.
PetersGroup implemented a public relations program to educate industry influencers about Atsec and position the company as an innovator. Our campaign included a unified message platform tailored for targeted media and industry analyst outreach, and a national speaking campaign that raised executive visibility.
PetersGroup helped Atsec position itself as a regional leader in security management, increased the visibility of its executive leaders, and won Atsec several industry awards.