LEADERSHIP

Our team has managed global marketing campaigns and served in international public relations agencies, large corporate environments and innovative start-ups. We are strategic, business-to-business communicators with a strong foundation of passion, tenacity, experience and collaboration. We are your brand ambassadors and a crew of listeners committed to understanding who you are. Your story, needs and goals are instilled into every team member so that you receive an end-product that represents your message and ultimately profits your bottom line.


Client Relations Team

Lauren Peters

Lauren Peters

Founder & CEO

Lauren provides strategic business counsel enhanced by more than 25 years of business-to-business marketing and public relations experience. As the owner of a thriving firm, Lauren understands the bottom line and equips our team to deliver integrated communications campaigns focused on helping you meet your financial goals.

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Christina Salinas

Cristina Salinas

Client Relations Director

Cristina’s background includes developing public relations strategy for technology and business-to-business companies. She has worked with media and industry analysts in a number of verticals including automotive, financial services, gaming, security, retail and healthcare technology.

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Suyen Lung

Suyen Lung

Operations Manager & Client Relations

Organizer. Financial Maven. Top Chef. Suyen brings more than 10 years of HR, finance and operational expertise to PetersGroup. Suyen manages relationships with key vendors, provides client support with event management, financial and oversees all HR for PetersGroup including web site development and analytics.

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Cynthia Baker

Cynthia Baker

Director, Strategy and Business Development

People Connector. Brand Advisor. Nimble Skier. Possessing management experience with a Fortune 500 company, Cynthia relates to the issues and concerns of C-level executives and the role that public relations and integrated marketing can play to improve the visibility and profitability of a company.

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Daniel Russ

Daniel Russ

Consulting, Creative Director

Comedian. Bluesman. Creative Genius. Daniel brings more than 25 years of creative services experience to the team, with a focus on new media, digital marketing, advertising and video production. His nationally recognized campaigns included the Ultimate Fighting Championships, Cox Communications, Bally’s, Rio, Chili’s, AT&T and Virgin Airways.

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Kim Hotman-Harris

Kim Hotman-Harris

Director, Event Marketing

Operates with precision. World class negotiator. Solutions focused.
Bringing more than 18 years of event marketing expertise, Kim Hotman-Harris has deep experience with planning, implementing and managing co-marketing events, tradeshows, conferences, and training sessions for global technology and business to business companies.

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